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Article Plural form chain and efficiency: insights from the French hotel chains and the DEA methodology   Perrigot, R. ; Cliquet, G. ; Piot-Lepetit, Isabelle
European Management Journal, 2009 , Volume 27 , n° 4 , 268-280 p.   [ ISSN : 0263-2373 ]
Résumé :
This paper compares plural form chains, i.e., chains in which franchised units and company-owned units coexist, in terms of performance and more specifically in terms of efficiency, to predominantly franchised chains and predominantly company-owned ones. The data envelopment analysis (DEA) is...

MODELISATION ECONOMIQUE ; EFFICACITE
PLURAL FORM ; FRANCHISING ; HOTEL INDUSTRY ; DATA ENVELOPMENT ANALYSIS ; TECHNICAL EFFICIENCY ; SCALE EFFICIENCY
FRANCE ; EUROPE
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009800 : UMR Structures et Marchés Agricoles, Ressources et Territoires (UMR SMART-LERECO Rennes) - Cote = IP 40